I sat down to write last Saturday with nothing. No inspiration. My mind was just blank.
I write blog posts, newsletters, and social media posts. I love to create text content. But I am not always inspired. In fact, it is often tough to find inspiration when I want to write.
Things changed after I learned that habit is more dependable than inspiration. Creative breakthroughs are the result of keeping simple, boring promises to yourself every single day.
Here is what I actually do.
Pick a fixed daily target. One page or 200 words. Specific enough to know when you are done. Small enough to complete during bad days.
Write it somewhere you cannot miss it. Wall, screen, notebook cover.
Log the result each day. Done or not done. No scoring, just keeping track of the progress.
Do not adjust the target mid-week. Consistency is the variable you are testing, not output size.
This reduces the daily friction of deciding whether to write. Creativity becomes a habit. It runs whether inspiration shows up or not.
This week I have been revisiting how Octavia Butler managed her creative process.
"First forget inspiration. Habit is more dependable. Habit will sustain you whether you're inspired or not."
Worth sitting with if you create anything at all.
Just another coffee thought from Gav.
